It looks like besides P90X2 the newest home workout program from Beachbody will be an at-home version of Les Mills’ BodyPump workout called…PUMP! I’m not exactly sure when the program will officially be launched (maybe as early as December 2011?) but please contact me if you would like to be notified of further updates.
So does this spell doomsday if you’re a Les Mills instructor?
It appears that some Les Mills instructors are less than thrilled with the decision of their company to offer an at-home-version of the workout program they’ve been given the exclusive rights to teach in a group setting. I can understand how that might rattle their cage quite a bit. But really, there’s no way a home workout program will ever replace working out in a group setting. Even though I enjoy working out at home for the most part, I enjoy attending my fit club at least once a week to get that extra dose of motivation only a group setting can provide. This is simply giving people who would rather workout at home another option, and gives Les Mills a ton of extra exposure. If anything else I think it will increase the demand for LMI instructors.
On the other side of the equation is all the Beachbody coaches out there who are currently scrambling to make friends with every Les Mills instructor they can find. We all know the impact Turbo has had on the coaching community and many are hoping that Les Mills will have an equally positive affect. Of course, not everyone is ready to embrace the significance of what it means to your own network marketing business, so that topic should only be introduced if someone is open and READY to make a change. As many people know, when you’re a personal trainer or group fitness instructor you’re only getting paid for the time you spend in the gym. As the owner of your own Beachbody business you have the opportunity to leverage your time a little better.
I only hope that current coaches are able to channel their enthusiasm and use this awesome opportunity that Beachbody has given us in a positive way and refrain from spamming their links all over Twitter and the Les Mills/Bodypump Facebook pages. I feel sorry for the folks who have been given a false and/or negative impression about what it means to be a Beachbody “coach” and think it’s only about high-pressure sales. When done the right way, this business has the potential to be very powerful and can change a person’s life. It changed mine!
If you’re an instructor with Les Mills and have questions about how the Beachbody business opportunity works and whether or not it would be a good fit for you, please contact me. I’m anything but a high-pressure salesman and definitely don’t believe in snake-oil or quick fixes, just like you. 🙂
Amanda is a wife, toddler mom, PMAD survivor, certified nutrition and running coach, recovering perfectionist, and minimalist-in-training. Her mission in life is to help others get off the pity potty, embrace their own brand of weirdness, and get after their dreams. Proverbs 3:5-6