Beachbody Coaching Income vs. Expenses

Yes, helping people as a Beachbody coach is GREAT but you need to make money too right?

One of the things that gets me REALLY excited about what I do is that my income potential is limitless.

It all boils down to ME.

The last year I worked as a vet tech my pay raise for the year was 15 cents an hour.

15 CENTS!!!

Are you kidding me? I loved my job but at the end of the day no matter how hard I worked my income was dependent on someone else. I was simply trading my time for money.

There are definitely a lot of pros and cons to managing your own business, but I want my time to be an investment. And not just for dollars…I want to be invested in the success of others. Even if I don’t make a dime for helping someone at least I know I put something good in their head, heart, or hands that maybe wasn’t there before.

A lot of people are interested in how much money you can make as a Beachbody coach but another thing to consider is how much money you’ll need to invest in your business to keep it up and running. Of course as a new coach this isn’t (and shouldn’t be) a big concern but as your business grows so will your expenses.

Earning five or even SIX figures A MONTH isn’t beyond the realm of possibilities as a Beachbody coach.

But how does it work?!?

Network marketing and Beachbody coaching in particular is a very unique business. Because the very nature of it dictates that coaches will only become financially successful if they help OTHERS to become successful. Yes, there are some businesses out there that are all about putting a product in someone’s hands, and then saying “good luck with that!”

But that’s not what WE do.

As a Beachbody coach you are essentially someone’s go-to person for their fitness journey and beyond. Of course, if they prefer to go it alone that’s totally fine. But if they want support and accountability, you’ll be there to help them.

It also works exactly the same way when it comes to helping your team/organization grow their business. Are you doing the work for them? No! You can’t build someone else’s business for them the same way you can’t do a workout on their behalf. 🙂 But you can show them the tools and systems they need to be successful and offer support and accountability.

As a Beachbody coach there are essentially two ways to earn an income:

1. Commissions (anytime someone buys a product through you). You earn a 25% commission on individual products, 40% on CLUB memberships, and anywhere between $40-105 on challenge packs.

2. Bonuses paid to you by Beachbody. There are MANY different types of bonuses you can earn, but essentially this is dependent on how well you mentor your team. You don’t earn bonuses simply for “recruiting” new team members like some other businesses (which are totally illegal BTW!).

Think of a franchise, like Subway or Little Caesar’s. Any time someone decides that they want to become a coach in your organization, it’s like they open their own franchise and you’re there to point them in the right direction. When their franchise starts to make a profit Beachbody rewards both YOU and YOUR COACH in equal measure.

It can be a little mind boggling trying to wrap your head around how it works…but it’s AMAZING!!

If you go ga-ga over numbers Michael Niemand from the corporate office explains all the nitty-gritty details in this video using action figures (which is pretty fun!) if you wanna check it out:

The main thing to keep in mind is that as a new coach the majority of your income is going to come from commissions, and very little (if any) income will come from team bonuses unless you work on building a team very quickly.

However, over time you’ll want to start focusing more on team-building because that’s a more residual (and typically much larger) form of income.

No, it doesn’t happen overnight, but if you are focused and consistent it WILL pay off!

Now, are you REQUIRED to build a team? Nope! If all you want to do is earn commissions and/or just enjoy the 25% discount on your purchases that’s totally fine. There’s no monthly sales quota or anything like that. In fact, when I first got started with the business I wasn’t interested in building a team AT ALL (I didn’t think I would be good at it and didn’t see myself as a leader) so I decided I was just going to focus on using the opportunity to earn the occasional affiliate sale through my blog.

However, as I continued to do personal development and shared my journey on social media people started asking me for more information on coaching so eventually I was like, “OK let’s do this!!”

OK LET’S TALK NUMBERS…

HOW MUCH MONEY CAN YOU MAKE AS A BEACHBODY COACH?

I can’t speak for every type of network marketing business but Beachbody is very open and honest about how much money coaches make. Each year they publish a Statement of Independent Coach Earnings.

Here’s the link for 2015: http://tbbcoa.ch/TBB_SOICE

As you can see there’s quite a range…in 2015 each individual coach earned anywhere between $10 and 3 Million Dollars! 🙂

Remember what I said earlier about business expenses?

I’m glad they included this line in the document: “The earnings listed below do not include any expenses incurred by a Coach in operating and growing their business which can widely vary.”

I also like that they include the average tenure of coaches. I think people are under the impression that the only way to be successful in network marketing is if you “start at the top” or “get in at the beginning” and that’s not true at all! You’ll see the average tenure is right around 2 years.

If you stay focused and consistent it’s not out of the realm of possibilities to earn $1000 per week within 18-24 months after signing up as a coach.

But again I need to share this disclaimer:

Team Beachbody® does not guarantee any level of success or income from the Team Beachbody Coach Opportunity. Each Coach’s income depends on his or her own efforts, diligence, and skill. See our Statement of Independent Coach Earnings for the most recent information on the actual incomes of all our Coaches.

I’m totally fine with being open and honest about how much I make as a Beachbody coach with anyone who is interested in learning more about what I do.

This is a screenshot of the deposits from our 3 business centers from last month–September 2016 (I blacked out some other deposits that don’t have anything to do with BB). If you add it up it comes to $6961.28.

So minus my monthly expenses (see below) that’s a little over $6500 for the month.

A few things to consider:

• I didn’t work on my business consistently for almost a WHOLE YEAR due to all the complications I experienced with my pregnancy and the birth of my son. A whole year!! No way I could have done that with a full-time job or any other type of home-based business. I get emotional just thinking about it! Because I took so much time off I lost a ton of momentum and my income dropped a bit but STILL…what a huge blessing!!
• This is just a snapshot of ONE month. As a coach your income varies depending on the time of the year. But the fluctuation typically isn’t too drastic because Beachbody is very strategic about the timing of their product launches.
• I’ve been a coach for 6+ years. There are plenty of coaches out there making more money than me even though they’ve been a coach for a shorter period of time. On the other hand, I’m still making considerably more than what’s considered “average” for all coaches ($12,278 per year).

WHAT ARE MY MONTHLY BUSINESS EXPENSES?

Here’s a quick run-down:

— Monthly Business Fees $15.95 x 3 = $47.85
My husband is a coach too so between the two of us we have three “business centers”. You can think of a business center like a franchise.

— Web Hosting Fees (Siteground) $15
For my personal website/blog.

— Social Media Scheduling Tool (SocialOomph) $40
For some of my challenge groups I use a third-party app to schedule my posts which saves me a ton of time. I use SocialOomph which is a bit more expensive than some of the other more popular tools (Hootsuite, Buffer, Edgar) but it has some extra features that I really like.

— Email Marketing Service (Convertkit) $50
If you’re super serious about your online business it’s pretty much essential that you build an email list.

— Facebook Ads $50
You can grow your social media following organically (without ads) but this can be seriously time consuming if you plan on working without an assistant (which I don’t have at the moment). I’ve not run Facebook ads consistently in the past but now that I’m entering this new phase of growth for my business I’m adding this to my monthly budget.

–Stock Photo Membership (BigStockPhoto) $29
Not 100% essential but ends up saving me a ton of time vs. searching through a huge list of free stock photo websites.

— Adobe Photoshop $10
I mainly use PS to create my graphics simply because it’s what I’m used to…but other tools like Canva and PicMonkey are great free alternatives.

— Challenge Group Prizes $100
This varies from month to month but this is what I spend on average for all of my challenge groups.

— Postage $50
Again, this varies from month to month depending on what I’m sending out…prizes, thank you cards, coach gifts, etc.

Total Monthly Expenses = $395

Is this what you’ll spend as a new coach?

Nooo! Remember I’m doing this FULL-TIME so this what I NEED to spend in order to make this a full-time business.

As a new coach you’ll pay $15.95 for your monthly business fees. On top of that it totally depends on YOUR goals and how you plan to work your business. But as your income grows you’ll probably want to start investing in more tools and services that will make your business more productive and efficient.

This post was written as part of my Beachbody Coaching Open House series. If you think you might be interested in joining my team as a Beachbody coach please contact me or you can check out the rest of the Open House series for more information.